Ivan Abel, Ph.D.

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Associate Professor
Marketing
The Peter J. Tobin College of Business
PhD, Marketing, The City University of NY, Baruch College/GSUCMPhil, Marketing, The Graduate School and University Center, The City University of NYABD, International Business/Marketing, Stern School of Business, New York UniversityMBA, International Marketing, Graduated Magna-cum Laude, Baruch College, The City University of New YorkBS, Electrical Engineering, The City College, The City University of New York

Research Interests

first-mover advantage, location of U.S. foreign direct investment, and e-commerce.

Courses Taught

MKT
600
DECISIONS IN MKTNG MGMT
MKT
606
ADVERTISING MANAGEMENT
MKT
624
GLOBAL BRAND MARKETING
MKT
2301
PRINCIPLES OF MARKETING
MKT
3311
CONSUMER BEHAVIOR